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Esti Bressler — Fashion Identity & Packaging

A recycled-material bag brand
shaped around craft and care.

Client
Esti Bressler
Year
2024
Services
Fashion Identity / Packaging / Sustainable Brand System
Scope
Brand mark / Packaging system / Environmental story
Esti Bressler — brand mark

01 / Brief

The brief

Esti Bressler is a fashion and bag brand built around recycled materials, responsible production, and a clean design voice.

The identity needed to feel refined and desirable while keeping the environmental story visible and honest.

02 / Approach

The approach

  • — Defined the EB monogram and supporting marks.
  • — Built a packaging system rooted in the recycled-material story.
  • — Designed labels, hangtags, dust bags, and care cards as one family.
  • — Tuned a typographic voice that carries from website to product page to tissue paper.
Esti Bressler 01
Esti Bressler 02
Esti Bressler 03
Esti Bressler 04

03 / What we built

What we built

  • — Fashion identity and brand mark.
  • — Recycled-material story and environmental messaging.
  • — Packaging system: labels, hangtags, dust bags, care cards.
  • — Web typography and product-page voice.

04 / Outcome

Outcome

A fashion identity that gives the bags a stronger world around them — material story, packaging, product language, and environmental values working as one brand system.

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